KEY PRESS COVERAGE (click source to view links)

“When people reminisce about the 2012 South By Southwest Music Festival, there will be two things that stand out above the rest: Bruce Springsteen‘s epic keynote speech/concert, and last night’s Shady 2.0 Showcase, headlined by 50 Cent.” – VH1

Fif ended the set with his early single “Wanksta,” disappeared, and then came back out to give us what we wanted: an encore with Eminem. The pair jumped into it, running through “Love Me,” “‘Till I Collapse,” and “Crack a Bottle.” And with that, everyone was able to leave the place satisfied.” – EW

But for their part, fans watching from home blew up Twitter. Yeah, a surprise appearance by Eminem will do that. The show had three different terms trending nationally: GRODT, Get Rich or Die Trying, and #shadyonfuse.” – FUSE

The South by Southwest music festival just got a little more star-studded. Just two days after Jay-Z’s livestream SXSW concert was announced, the folks at Eminem’s label announced the “Shady 2.0 SXSW Showcase.” – MTV

50 Cent made a rare appearance in Austin, Texas on Friday night to perform his classic 2003 album Get Rich or Die Tryin’ in its entirety, and fans who were hoping for that rumored Eminem performance were not the least bit disappointed. – MTV#2

50 Cent performs at the Austin Music Hall at 7 p.m. The rapper will perform Get Rich or Die Tryin’ in its entirety as part of a 10-year anniversary of the album. That performance will air live on Fuse’s cable TV channel. – USA TODAY